Nakamura.ke 中村家 Mobile Kitchen


glow-in-the-dark RAMEN SHOP EXPERIENCE

The great mystery of the Nakamura … debuted in ATLANTA in January 2019 before making stops around the globe.

 

Atlanta / Space 2 / Jan 30 - Feb 16, 2019

 
 

Atlanta / 8ARM / Feb 20 - Mar 02, 2019

 
 

Charlotte / Camp North End / May 10 - 20, 2019

 
 

Los Angeles / Yamashiro Hollywood / July 3 - Aug 11, 2019

 

More location announcements soon.

 
 
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The world's FIRST glow-in-the-dark ramen shop.


An unprecedented, immersive dining experience showcasing high-end glow-in-the-dark food & drink, folklore, and storytelling, created by award-winning chefs & designers.

 
 
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A completely off the grid, immersive ramen bar…

Over 1000 bowls of lumen ramen were served at our first pop-up location in early 2019 in Atlanta, GA. This May, Nakamura.ke begins its global tour, making stops around the world through 2020; beginning with Charlotte, NC and Los Angeles, LA. More location announcements coming soon.

 
 

click through image for photo credit

 
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BE THE FIRST TO KNOW

Sign up for the Nakamura.ke newsletter for updates about our touring schedule and special events.

 

NAKAMURA FAQ


 

What is THE Nakamura.Ke Mobile Kitchen?

The Nakamura.ke Mobile Kitchen is a mobile dining experience showcasing high-end glow-in-the-dark food and cocktails created by award-winning chefs and designers.


Unlike a typical bar or club, the Nakamura.ke {House of Nakamura} is a totally immersive dining experience including theatrics, storytelling, art, and folklore.

AFTER ITS DEBUT IN ATLANTA, WHERE IS IT GOING?

Nakamura.ke plans to make stops around the globe through 2020; beginning this summer in Charlotte, NC and Los Angeles, CA. More locations announced soon. Sign up for the Nakamura.ke Newsletter (scroll up) to be the first to know!


WHO CREATED IT?

Dashboard: Nakamura.ke Founder, Managing Partner 

Zoo as Zoo: Nakamura.ke Founder, Chief Creative

Bompas & Parr: Nakamura.ke Lumen Menu Developer

8 arm: Chef/Owner, Nhan Le, Nakamura.ke Executive Chef with Skip Engelbrecht & Duane Kulers

NinePound: Nakamura.ke Mobile Kitchen Fabricator

Frank Nitty: Designer / Animator

the Sound Table: DJ/Owner, Karl Injex Nakamura.ke Night Parades Sound Curator (Atlanta)

Taria Camerino: Chef / House Spirits Desserts @ Enchanted Zashiki (Atlanta)

Huge Inc: Tech partner - Nakamura.ke Night Parades (Atlanta)


How does it work?

If you’re lucky enough to get a ticket, here’s the deal :: the ticketed dining experience in the mobile kitchen will last 30 minutes. When purchasing a ticket, guests will select a specific date and 30 minute time slot. Each ticket reserves one seat at the mobile kitchen for one 30 minute meal (and one full experience). The kitchen seats six people at a time; thus, guests may purchase up to 6 tickets per time slot.


When should I get there / how long should I stay?

Please arrive on site at least 15 minutes before your selected dining time frame. Upon arriving, you will be greeted by members of the Nakamura family and learn of their story as they explore the menu.


What is Nakamura.Ke about?


Five hundred and nine years ago at the turn of the century, human records show the first sighting of the Nakamuras—a family of yokai. They lived harmoniously amongst us, running their family ramen business at night to serve other yokais. Their secret recipe was very popular amongst the spirits. During their busy nights, the restaurant would turn into a carnival, so rowdy that sometimes the festive commotion even reached human senses.

On one fated night, a formidable storm swept through town and engulfed everything in its path. The rising moon casted an ominous shadow on barren earth. The following morning, the Nakamura’s parents went missing. Their mysterious disappearance left their offspring in a frenzy. With the absence of an overhead figure, business took a consequential toll. There was no choice but to close shop indefinitely. 

All of the children went separate ways in an attempt to build a new life for themselves.

Years after, as the screen faded and the dust began to settle, the Nakamura children reunited at the old ramen shop to commemorate their parents. The memorial carried on peacefully until the stove suddenly turned on by itself. Produce started glowing. Utensils started vibrating vigorously, beckoning to be held. The children followed the illuminated objects as they moved through the kitchen. Something was trying to show them their parent’s process of ramen making.

It dawned on them that remnants of their parents' spirits still lingered on by way of their legacy—the secret recipe. They realized that unless they mastered it, they would lose the little that was left of their parents too. Determined, they decided to open the shop again. Every full moon or so, the noodle would glow brightest and the children’s dream would come so close to manifestation, only to watch the light dim back down again.

To this day, the parents' whereabouts remains a mystery. But fruitless results don’t waver their faith. The Nakamura children and their mobile kitchen embarked on a lifetime search, chasing after the brightest full moon around the globe in hopes of a reunion with their parents.


The Nakamura.ke family, art, and story — created by Zoo as Zoo.
Nakamura.ke kitchen and experiences curated and produced by Dashboard.


Who created the menu?

Developed by London’s Bompas & Parr, all items at Nakamura are made with natural ingredients by this award winning global experiential kitchen. The food is prepared onsite at Nakamura by the chefs of 8arm (lead by Executive Chef, Nhan Le, supported by Duane Kulers and Skip Engelbrecht); all cuisine and beverage are designed with a lumen aspect that heightens the senses.

* There will be gluten-free and vegetarian options available.

* All guests must be 18 or older.

 
 


PRESS

 

We had to see what makes glow-in-the-dark ramen shine so bright - Good Morning America

Spirits Infuse Spirits And Food at Nakamura.ke Mobile Kitchen - LA Weekly

Glow in the Dark Ramen at Nakamura.ke! - NBC’s California Live

熒光拉麵派對 饕客追捧 延長體驗 - Chinese LA Daily News

Nakamura.ke Merges Folklore with the Glowing Edible Treats of Your Dreams - Subvrt Mag

Glow-in-the-Dark Ramen Feels Like a Culinary Acid Trip - PROHBTD

Glow-In-The-Dark Ramen Is Making Its Way To Los Angeles - Forbes

This Pop-Up Shop Is Serving Everything From Glow-in-the-Dark Ramen To Neon Cocktails - Secret LA

Nakamura.ke is a Glow-in-the-Dark Dining, Cocktail, & Theatrical Experience with Yokai - Haunting

Glow in the Dark: The Next-Gen Foodie Fixation - Condé Nast Traveller

Grab Luminescent Dumplings and Cocktails Starting Wednesday in the Old Fourth Ward - Eater Atlanta

Glow-in-the-dark ramen and cocktails are on the menu at this immersive pop-up - Lonely Planet

A RESTAURANT HAS JUST STARTED SELLING GLOW-IN-THE-DARK RAMEN AND IT LOOKS INSANE - Twisted

Preview: A Glow-In-The-Dark Art, Food, Cocktail, Parade And Music Experience - ArtsATL

Glow-in-the-Dark Ramen Set to Light Up the World - Tally Press

A glow-in-the-dark ramen shop makes food that looks like something out of an alien world - PressFrom (Australia)

Ada Ramen Glow In The Dark Pertama di Dunia, Tertarik Mencoba? - kumparanFOOD (Indonesia)

Il ristorante che serve ramen fosforescente - Wired (Italy)

World’s First Glow-In-The-Dark Ramen Bar Opens To Illuminate Your Taste Buds - Design Taxi

A glow-in-the-dark ramen shop makes food that looks like something out of an alien world - Insider Magazine

Sensorial dining experiences taking food to the next level - d360 Magazine

BIOLUMINESCENT RAMEN POP-UP IGNITES NEW FOOD CRAZE - Globetrender Magazine

Atlanta’s glow-in-the-dark ramen pop-up, Nakamura.ke, gets a second location - Atlanta Magazine

The Essential Food and Dining Events to Attend in January - Eater Atlanta

Nakamura.ke serves bioluminescent food and drink - LSN Global

Feed Your Senses - JEZEBEL Magazine

The Dining News That Shook Atlanta in 2018 - Eater Atlanta

Glow-in-the-dark ramen, geoengineering and more - JWT Intelligence

Questo ramen si illumina - GQ Italy

Bioluminescent Ramen Illuminates the Old Fourth Ward This Winter - Eater Atlanta

The world’s first glow-in-the-dark ramen pop-up is debuting in Atlanta - Atlanta Magazine


Questions / Press contact:
chrissy@dashboard.us

 

Thank you to Kate McLeod, Chintia Kirana, Louise Shaw, Nathan Culver, Nikki Webber Allen, Mitzi Malone, Toni Pentecouteau,
In Kyoung Chun, Richard Harker, Josh Gregg, Katherine Dirga, Andrew & Giannella Wilson, Doug Shipman, Craig Cameron, Dana Haugaard, Allie Bashuk, and Mailchimp for your donations and support of this project!